Halo Top and Crispin, Porter + Bogusky (CPB), a global creative ad agency, presented Interwoven with a vision: a high-end, insulated handbag exclusively designed for Halo Top’s ice cream pints. Responding to the challenge, Interwoven sourced premium materials, and develop, prototype and prepare the Halo Top PintPack for production. Crafted in a small batch, a set of final prototypes were produced for official photography and media promotion, while the remaining bags were distributed to brand ambassadors and social media influencers. To enable Halo Top to offer the Limited Edition PintPacks for sale, the Interwoven team prepared a comprehensive manufacturing tech pack to guide the production process.
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